Grindr serves up a mosaic of gay bachelors’ head and body shots.
There are also a raft of appearance-based spin-off sites, such as Facemate, a service that aims to match people who look physically similar and thus, the company’s founder claims, are more likely to have chemistry.
"Online, this might result in males restricting their potential mates.”is two decades old, but new, fast-growing apps such as Tinder have shifted the online-matching emphasis back to looks.
Tinder dispenses with the idea that it takes a mutual love of pho or Fleet Foxes to create a spark; instead, users of the phone app swipe through the photos of potential mates and message the ones they like.
Here, then, is how to date online like a social scientist.
Tinder offers a one-sentence tagline and a selection of five photos, including the all-important first photo, or “calling card,” as the writer Amanda Lewis put it.
She launched Face Mate in 2011, drawing on her opinion that people in happy relationships tend to resemble each other.
The site matches the photos of its users based on their faces’ bone structure using face-scanning techniques and a computer algorithm.
Men tend to act like single-issue voters: If a prospect is not attractive enough, he or she usually doesn’t qualify for a first date, period.She points out a few other tips in her “Tinder glossary:” “Most players reflexively swipe left [reject] at the sight of a toddler or baby,” but posing with your adorable Lab can be an “effective misdirection.” And then there’s the iron law that “95 percent of players who choose a calling card that does not include a clear shot of their face are unattractive.”It’s not the first time in history that a face plays such an important role in one’s fate.Physiognomy, or the bogus theory that we can predict a person’s character from their features, was once a widespread doctrine.Charles Darwin first began to develop his theory of natural selection while journeying on the as a “gentleman companion” to its captain, Robert Fitzroy, but only after nearly being turned down from the job because Fitzroy thought “no man with such a nose could have the energy" required for an arduous voyage.There has been some evidence that strangers can accurately predict qualities like extraversion, emotional stability, and self-esteem based on photos.